Al Carnesale of ruddy face,
The K-School's touch, white-haired dean.
So Al assumed the number two post
While running the K-School as well.
His boss, alas, could not yet boast
That things in Mass Hall were swell.
Two VP's jobs he needed to fill!
(Both quit many log months ago.)
No one quite seemed to fit the bill:
Some prospects, it's said, said "No."
Finally, Rudy found the right men
Whose CVs with the jobs did go:
Finance's Proctor, named Allen
For publicity, Jim Rowe.
Henchmen in place, the Campaign could start;
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Callous Reporting