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Manipulation or Consumer Education?

Psychologists across the country aim to restrict marketing towards children

Nader points out that few people have actually seen or heard about this latest attempt to regulate commercialism.

"It will [have an effect] if it's more widely reported and the press calls on the recipient," he says.

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Even if the APA does not do anything tangible in response to their requests, the psychologists say that they will have accomplished something.

"The least it will do," Linn says, "is get the issue out there and people talking about it."

"I think, what it will do in its public form is be educational for psychologists and get more people to take on our point of view," Layton says.

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