ELECT SOMAN FOR PSLM PUBLICIST!
Every day I groan inwardly when I read about the PSLM’s ploys to get attention and their relentless displays of self-righteousness. It’s very clear what these guys need to get what they want—a publicist. And who better to do the job? That’s right, I volunteer to be the PSLM publicist. Hooray! In recent days, the scene outside Mass Hall has gotten at least a little spicier—the fluorescent poster trail has gradually creeped from the administrative walls over to Matthews (I love the one that says “Econ TFs Want a Living Wage”), weirdo hippies in tie-dyed t-shirts (from Emerson or Northeastern, no doubt) take advantage of the free housing in the tent-covered yard, and creepy music continues to emanate from the stands in front of the protest. (I heard Native American chants booming from a stereo one afternoon. Granted, the Indians were oppressed and we did take their land and rape their children, but I fail to see how crimes against the Cherokee have anything to do with the living wage campaign. But maybe I’m just naïve.) In any case, the PSLM has already martyred itself to draw national attention, so why not take the grandstanding to a whole new level? As PSLM publicist, here’s what I suggest…
First things first, the PSLM needs a vision. And I’m thinking five-star Las Vegas showgirls-and-exploding-volcanoes entertainment—if they’re gonna expect us to be out there every night supporting the cause, then they need to make it worth our while. Start with a nightly fireworks display—and not just a few cheesy firecrackers, sparklers or flares to suggest a one-time stunt. I’m talking a spectacular, impossible-to-miss fireworks extravaganza in the night sky every single evening—like Disney World! (Popcorn and hotdog stands are optional, but would be a nice touch). Even more importantly, the PSLM needs its own set of cheerleaders. Five booty-licious babes who will wave their pom-poms and form pretty pyramids in front of Mass Hall every hour on the hour. It might be difficult to come up with cheers that can incorporate “Living Wage Now” into a suitable rhyme scheme, but I’m confident that a few diligent Harvard brains can overcome that minor hurdle (though a “brrrrr…it’s cold in here, there must be some Toros in the atmosphere” cheer would be such a welcome touch.) Hmmm, and now that I think about it, since the PSLM is upset that Harvard is stuck in the dark ages when it comes to the living wage, how about a medieval-theme formal? Since Harvard Yard has never had a proper formal, we could recreate Camelot in
front of Mass Hall, complete with a jousting tournament and round-table discussions. (For those of you PSLM members who are starting to fume and feel that sending me a nasty e-mail is the best way to release that anger, just count to 10, then think of rainbows and little tweeting parakeets, and then go buy yourself a fudge-covered banana split. See, that wasn’t so hard!)
And last but not least, while we’re out trying to help University workers, we really need to save those poor lobsters that Harvard murders by the thousand for the Clambake every year. So once the sit-in is over, we’ll change the “L” in PSLM to “Lobster” and my job as publicist will remain intact. Only this time, instead of tents and sit-ins, we’ll just let 6,000 lobsters free in Harvard Yard. Of course, since lobsters can’t survive without water, we can either flood the Yard or use crabs instead.
TREND-O-RAMA: IT’S ALL ABOUT ME
With all the self-promotion going on in Hollywood these days, getting attention seems to be harder than ever. But two of my favorite celebs have figured out a way to make even the most jaded cynics perk their ears and pay attention. Eminem will appear buck naked in the June issue of UK Cosmopolitan. Eminem naked in Cosmo? It’s something I expect from Jennifer Lopez or Lara Flynn Boyle, but not from the guy who ridicules his sex symbol status on the Marshall Mathers LP. Oh well, I guess if sales are the most important thing to a person… I find it especially amusing that the Cosmo girls held a press conference to announce a full month in advance that he’ll be naked in the issue—which will, of course, be wrapped in plastic bags.
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