Today may have been Free Cone Day, but the more-than-usual goodness is lasting all month at our local Ben & Jerry's. People in Harvard Square now have a new option for delicious food that will satisfy both their physical hunger and their desire to do good. PBHA has teamed up with Ben & Jerry's to offer a new flavor of ice cream called "What-SUP." The flavor is being offered as part of Ben & Jerry's April Mash-Up Flavor of the Month. A mix of chocolate fudge brownie ice cream and small pieces of cookie dough and brownie bits, it will be available for the whole month of April—with all proceeds going to PBHA's Summer Urban Program (SUP). SUP runs 10 summer camps for children living in the Boston area and serves over 800 kids each year.
So next time you're craving ice cream, fret not. You should have absolutely no guilt about indulging in this stuff. What-SUP, chocolate-y goodness?