“We are in the process of expanding our global reach,” Dewey said. “China is an area of tremendous potential and tremendous economic growth.”

Dewey said that the school already has efforts underway to entice more applicants from China.

“We have had members of the MBA admissions board travel to China to do outreach, and we have had students and alumni serve as ambassadors to help market the program,” Dewey said.

While HBS may be promoting HBS more aggressively in China, Dewey maintains that Chinese applicants are held to the same rigorous standards as every other applicant.

“We want to choose the 900 best leaders from around the world, and this increased marketing is to make sure that the pool from which we draw is truly global,” Dewey said.

Three percent of the incoming class at HBS is from China and 33 percent hail from abroad.

HBS has been engaged in a partnership with the prestigious Qinghua University in Beijing for the past three years to help teach students there about the case method and to develop cases with their faculty.

In addition, the Harvard Business School Press has agreed to a partnership with Commercial Press, a subsidiary of the China Publishing Group and China’s oldest publishing house. The deal calls for up to 150 HBS Press titles to be published and translated by Commercial Press over the next three years.

—Staff writer Evan M. Vittor can be reached at evittor@fas.harvard.edu.