For instance, the website currently highlights a recent Gazette story explaining the research of husband-and-wife scientists Sara Lewis of Tufts University and Thomas Michel of the Harvard Medical School. It explains their recent discovery of how fire flies light up using the same gas that regulates blood pressure in humans.

As part of the launch of the website, the University sent out a glossy magazine to 5,000 government agencies that offer research funding to the University, alumni, donors and high school guidance offices to promote the site and attract attention in both the government and among high schoolers, Wrinn said.

The oversized magazine offers a preview of the site and describes its content as “current and groundbreaking discoveries from faculty researchers across Harvard University.”