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Movie Madness

High Costs, Low Turnout Force Student Groups Out of the Science Center Movie Business

Postering is a major component to a profitable weekend. And the College's rules regarding where a group can place signs prevents effective publicity, some student leaders say.

Smith says groups are bound to violate one of the administration's regulations and incur a $50 fine-but that's a small price to pay for the potential dollars lost if a group didn't publicize.

"If you attempt to follow the rules, you get lost" in a sea of colorful fliers, says Niki V. Santo '00, who organized this weekend's showing of "Enemy of the State," sponsored by the Mather House Committee.

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"The postering situation is vicious, but that's for any event," says Smith, who is also a Crimson editor. "It's just war--people tearing down each other's signs."

The Avengers

Weeks, sometimes months, before they want to show a film, groups have to stake out their intended flick, following "13 easy steps," according to the Science Center's Web site, in order to place a valid reservation.

Groups must reserve their timeslots a semester in advance--this week, groups can begin signing up for fall 1999--and vie for particular movies.

Student groups can "yellow tag" up to 15 movies they are considering, preventing rival student groups from claiming those titles themselves. Other groups interested in showing a "yellow-tagged" movie can force the "tagger" to make a final decision in two days.

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