"The point of the sweatshop campaign is that if you're running a factory in Indonesia or China, it's your duty to prove that your factory is OK," said PSLM member Nitzhan Shoshan '00.
In accordance with the new University policy, Ryan traveled to Winston-Salem, S.C. in April to challenge Champion President and Chief Executive Officer Michael Flatow to yield to student demands for full disclosure.
"Universities were under tremendous pressures from students to do it and we had no incentive not to do it," Ryan said.
Six months later, Flatow finally agreed.
"Champion Products has made a decision to release to our collegiate bookstore customers the location of our manufacturing facilities," Flatow wrote in a letter to university licensing heads across the country
But the decision for the company was not an easy one, according to Carter. Champion, a subsidiary of the Sara Lee Corporation, had to weigh the competing concerns of remaining economically competitive and responding to its customers.
"It's a delicate balancing act," Carter said. "Because we are not as large, we wanted to protect our competitive position, so we did struggle with it."
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