The second initiative, the LED contest, is designed to encourage students to contribute to the board's programmed displays, according to Brian Yankee, production manager for the complex.
"Basically, the concept behind the board is that [it] should be used as a means of creative expression for the Harvard community," Yankee said.
"What we hope to accomplish is that eventually all the material on the board will be created by students," he added.
The first-, second- and third-place finishers in the contest will receive Crimson Cash prizes of $100, $50 and $25 from Harvard Dining Services, Yankee said.
"[Contestants] are going to be judged primarily on the idea [and] how unique and interesting the concept is," he said.
Submission entry forms are also available from Yankee. But Yankee said students are welcome to contribute the LED board at any time.
The board's initial sequences, featuring quotes from "Alice in Wonderland" and the U.S. Constitution, were created by an outside graphic arts firm as a temporary display until students came up with their own ideas, Yankee said.
The submission deadline for the contest is April 17.