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Why Ask Why

Bud Lite's Bud Dry

"If there is any pressure, it's sure not manifesting itself in any kind of destructive way," Dry says. "I mean, that video [the Bud Bowl Boogie] was something special, really spontanteous."

From his first day with Lite, Dry has been accepted as the offensive team leader. After the rookie's first practice, a group of veterans rigged up a video camera in the fridge and surrounded Dry. The squad burst into song and dance. The Bud Bowl Boogie was born. So too, Bud Lite fans hope, was a star.

"I started crying after we finished that video," dry says. "I mean, my pop top was rusting and all."

"I'd usually be really nervous about playing a rookie in such a big game," But Lite Coach Less Filling says. "Conventional wisdom would be to start the veteran and bring the rookie in later if things aren't going well, but the kid is something special. He knows the game of football. His teammates have adopted him immediately. It wouldn't be right not to give him the whole game to make something happen."

"Huh?" Dry concurs.

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Bo Asks Why

The biggest question that faced Bud Dry was whether to play baseball or football. His credentials for the diamond were impressive--the best power hitter to come out of the college ranks since Dave Kingman and a power pitcher with a 1.01 ERA last season. But Dry ultimately decided--at least for now--on Bud Lite and football pads.

"Why ask why?" Dry responds to the inevitable question about his decision. "I play football. I've always played football. Why not?"

"He would fit in great with Darryl on the Dodgers," Los Angeles manger Tommy Lasorda says. "His head ain't screwed on too tight."

"Huh?" Dry agrees.

Dry's response reeks of uncertainty...no...apathy about his decision--it seems as though he would be lofting long drives over center field fences instead of lofting 75-yard TD passes if it were baseball season when he had to make the decision. But he is quick to sidestep any questions about whether he will join fellow football star and cross trainer Bo Jackson in training camp next month.

"There's no such thing as a `hobby' in my would," dry says. "You have to commit to one thing, and I'd be letting my teammates down if I said I was looking forward to prancing off to training camp in a couple of weeks when we have the biggest game of our lives Sunday."

But biggest game doesn't mean a perfect game, according to Dry. This age of commercialization of sports is spoiling the games he grew to love in his childhood, Dry says.

"I mean, give me a break. Helmetcam? What Kind of garbage is this," Dry asks. "How the hell are we supposed to play a game of football when some of us have this stinking camera on our heads? I guess we just do it, eh?"

Dry registers his complaints about Bud Bowl III's innovation despite the advantage Helmetcam will bring for his team. With Dry's ability to look away from his primary receivers before turning back and firing bullet passes, the Helmetcam should hinder only Bud and its lock-on-my-target-and-never-look-away QB.

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