J. August and Co. (1320 Mass Ave) has a wide selection of hats and boots. Both are fairly expensive, but good. J. August also has a Xerox machine.

About J. Press (82 Mt. Auburn St.) and Saks 5th Ave. (73 Mt. Auburn St.) I need say nothing. If you intend to shop there, you probably know all about prices and whatnot. In fact, you probably aren't reading this article.

Enough about clothes. Most clothing in Cambridge is too expensive. And it is a sterile thing to buy. Much better to inherit it or find it in the street or get it as a present from somebody who loves you. There are more productive things to buy. For example.

Books

The Square is book country. There are just dozens of people who depend on the knowledge-hungry scholars. So there are a lot of excellent bookstores. For textbooks, let's try our old buddy the Coop again. They get in all of Harvard's textbooks. Or at least most of the textbooks. Sometimes, The textbook department is on the top floor of the annex. To get there, go through the main building (trying not to be offended by the Harvard sweatshirts, T-shirts, garters, cocktail glasses, mugs, key rings, wallets, lampshades, desk blotters, and diapers on display) and cross the alley. Take the escalator to the top floor, where you will follow a series of highway signs to the section for Scan Lit 31 or Eng Sci 267x.

Once you've gotten your textbooks, however, you'll find that the Coop also has an excellent paperback department on the second floor of the annex, and a hardback department with all the bestsellers- Love Story, Everything You've Always Wanted to Know About Sex ( but were afraid to ask )- on the first floor. You get the same rebate deal if you join.

Two other paperback stores are stars. Paperback Booksmith (37a Brattle St.) is open 24 hours a day for those dark nights of the soul when nothing but a book will still the pain. For these times, PB has the best science-fiction selection around, and a lot of good and hard-to-get books on other subjects. The staff is also very cool, and they won't case you out if you spend four hours making up your mind whether you want to buy anything.

The Harvard Bookstore (124 Mass Ave.) is also good, especially for paperback fiction books. They have second-hand textbooks, and at the end of the summer you can sell them yours for pretty good prices.

Reading International (47 Brattle) does all right, its chief attraction being its many foreign periodicals. Passim (47 Palmer, on the site of the old Club 47) also has a good selection of foreign magazines, and some books.

But for foreign language scholars, Schoenhof's (1280 Mass Ave.) is the greatest boon. The store specializes in all foreign languages, from Welsh to Amharic, and it has almost everything you could want. If it doesn't have something, it can get it.

Phillips Books (7 Holyoke St.) has a good hardback selection, and a limited paperback selection upstairs. The Grolier Book Shop (6 Plympton St.) specializes in poetry, and is a lot of fun to poke around in. The Star Book Shop (29 Plympton St.) buys and sells old and rare books. It is, incidentally, located right in the back of the Lampoon Building, which is impressive for its ugliness.

Lampoon Building

This is sort of a digression, but William Randolph Hearst was expelled from Harvard around the turn of the century for the offense of sending to every member of the Faculty a chamber pot with a picture of himself (i. e., Hearst) pasted in the bottom. Hearst, as we all know, became a minor newspaper publisher and achieved fame as the hero of a movie starring Orson Welles.

But in the process, he determined to revenge himself on Harvard by donating a grotesquely hideous building, which is now known as the Lampoon Castle (and always has been, since Hearst was a member of the Lampoon in his undergraduate days). The building is for some odd reason triangular in shape, and has five street addresses (count em): 29 Plympton St., 44 Bow St., 57 Mt. Auburn St., 1 Holyoke Court, and Zero Freedom Square). The tenants of this building put out a magazine several times a year, which brings us to our next point.

Newsstands

As soon as you finish this article, rush over to Felix's (1304 Mass Ave.) and buy something. However, if it is

after June 30, then forget it, for Felix's will have closed- soon to be replaced by a bunch of Xerox machines. Felix's was one of the best newsstands around, and it will possibly reappear farther down Mass Ave. later in the summer. But Out of Town Newspapers, Inc. (in the middle of the Square) is also good, and probably has your hometown paper. Nini's (Mass Ave. and Brattle St.) has lots of magazines, in addition to apples, bananas, and bags of peanuts.

Records

Well, we start at the Coop again. The record department is on the second floor of the annex, and it is fairly complete, especially if you are a classical fiend. But if you like country blues, folk, or just rock, the Coop is a pretty good deal. The prices are low. If you are just looking for rock, then you should look at Cheap Thrills (1003 Mass Ave.). They have some hard-to-get rock records and they have listening booths where you can hear them before you buy, which is very nice.