Yale's ill-advised step in selling the broadcasting rights for home football games to a commercial sponsor has started another stampede to cash in on a sport which is already laboring under overwhelming dependence on the great god Gate Receipts.
It would be unfair not to mention the material gains which this contract will furnish less lucrative sports, as well as the certain amount of pleasure in store for alumni unable to attend these games. But it is more than a little disappointing to find that Yale should weigh these advantages against the many obvious objections and still feel justified in vacating that responsibility of leadership in athletic idealism which we have always felt Harvard, Yale and Princeton should share together.
Unfortunately Yale has not been alone in the abandonment of this responsibility. The ill-fated Bingham Plan also served notice that Harvard was not willing to cast aside a precedent which had been founded on this ideal of Big Three athletic leadership. And lest Princeton be hasty in assuming a holier-than-thou attitude, there has been many a raised eyebrow at the well-publicised added attraction this Saturday which will undoubtedly build up an otherwise modest attendance in Palmer Stadium.
The cynic might be inclined to view these events as the inevitable course of natural events in a world where the almighty dollar rules supreme. We would rather consider them but a temporary lapse in a tradition as fine as the sport itself. The Princetonian
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